Communication That Connects
OUR STORY
We understand the communications landscape is cluttered. It’s harder than ever to break on through. Pretty pictures and bold content are no longer enough. Your story must push beyond the rational to messaging that stirs emotions and drives decision-making. Today you must move your audience. You must strike a chord. You must offer your audience a memorable experience that builds a lasting impression, gives stakeholders a reason to extend their loyalty.
CMC Nexus Communications, LLC is an integrated strategic marketing communications consultancy that combines the proven tenets of marketing, social marketing, public relations, advertising, storytelling and the visual arts to cognitively connect audiences to your brand, product and mission. We deliver innovative strategy, memorable messaging and powerful creative for the healthcare, pharmaceutical, nonprofit and government sectors. Our full range of solutions inform, educate and motivate through:
Branding and Messaging
Strategic Planning
Corporate/Leadership Communications
Member Communications
Marketing and Change Management Communications
Crisis Communications
Public Affairs
Special Events Design and Production
Digital Strategy
Audio-visual Production
Print and Digital Platform Content Design and Production
Photography
CMC Nexus is led by Chris McNamara, a respected strategic marketing communications and change management communications professional with more than 30 years of experience. He has served as a senior-level counselor with Booz Allen Hamilton, Top 10 public relations firms Porter Novelli and Manning Selvage and Lee, and as a private consultant. In addition, he has held leadership positions with BHR Pharma, CAQH, AAPPO, the American Diabetes Association and United Way of America.
"Tell me a fact, and I'll learn it. Tell me a truth, and I'll believe it. But tell me a story, and It will live in my heart forever."
– Ed Sabol
"The most important thing in communication is hearing what isn't said."
– Peter Drucker
"Words are, of course, the most powerful drug used by man."
– Rudyard Kipling
"If you have an important point to make, don't try to be subtle or clever. Use a pile driver. Hit the point once. Then come back and hit it again. Then hit it a third time – a tremendous whack."
– Sir Winston Churchill
"Of all of our inventions for mass communication, pictures still speak the most universally understood language."
– Walt Disney
Strategic Planning
Visioneering
Mision, vision and values development
Goal and objective setting
Environmental scans/SWOT analyses
Corporate Communications
Message development
Crisis planning and communications
Leadership/executive communications and training
Thought leader positioning
Employee and member communications
Speechwriting
Social responsibility initiatives
Marketing and Change Management Communications
Story/message development
Visual identity development
Webinars
Branded marketing materials
Annual reports
Copywriting and editing
Presentation support
Public Relations
Strategic campaign planning
Public education campaigns
Product marketing support
Issue advocacy (Inside the Beltway and in district)
Media Relations
Proactive and reactive media strategy
Media message development
Consumer and trade media relations
Grassroots media campaigns
Media training
Press events
Op-Eds/letter to the editor
Press releases and media materials
Websites
Content development and design
WordPress and Squarespace platforms
Search engine optimization
User metrics
Special Events
Theme development
Keynote addresses
Connecting scripts
Presentation graphics
Speaker recruitment/management
Staging and rehearsals
Event production and direction
Event documentation
Site selection
Meal and wine planning
Contract negotiation
Audio-Visual Production
Creative concept development
Scripting
Direction
Post-production
YouTube videos
Training videos
Ads/PSAs
Market Research
Survey design
Data collection and analysis
Reporting
Photography
Executive portraits
Image libraries
Event documentation
Specializing in black and white
CMC Nexus Comunications LLC
7704 Elba Road, Suite One
Alexandria, VA 22306
P: 703.660.9536
M: 202.256.9825